Bastien Lac

Bastien Lac
Team leader and PM at Ad4Screen, France

About speaker

Bastien has started his career in the mobile industry & is now specialized in mobile retention & conversion at BACKINAPP. As Head of Account Management, he's fully commited to deliver best quality services to all BackinApp clients. His new hobby? Predictive technology!

Topics

Increase your E-commerce App Revenues with App Retargeting

We'll cover BACKINAPP major Strenghts (plug & play, 100% mobile, powerful & predictive algorythmn etc…), go through best performing Scenarios (Inactive users, abandonned shopping carts, etc..) and formats (Dynamic creative optimization, etc..) Read more...

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